Selling on Talio Square
How to Price Your Products for the Talio Square Marketplace
Pricing on a premium marketplace is different from pricing on a commodity marketplace. Here is a framework that accounts for perceived value, competitor positioning, and sustainable margin.
Pricing on a premium marketplace works differently than pricing on a commodity one. Here's a framework built around Talio Square's positioning.
Start from value, not cost-plus
Price for the full value a buyer receives — craftsmanship, brand story, trust signals like TradeSafe escrow and KYC verification.
Understand your real margin after commission
7% on physical goods, 5% on digital/services — build this into pricing from the start. See how escrow affects your payout timing.
Avoid the discount trap
Frequent discounting erodes the premium positioning the whole platform is built around.
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