Understanding Ranking
What buyers see first is decided by recommendation and ranking systems. Understanding the signals gives you levers to improve visibility without gaming the experience.
Signals that matter
- Relevance of your product to the buyer's intent
- Quality and completeness of your listing data
- Sales velocity and recent demand
- Buyer engagement: views, clicks, and enquiries
- Seller ratings, reviews, and delivery reliability
Improving your position honestly
Ranking improves with good behaviour: accurate, complete listings, competitive pricing, fast responses, and reliable fulfilment. The marketplace rewards genuine quality because it retains buyers.
Ranking is a mirror of your store's quality. Improve the store and your visibility follows without tricks.