Choosing Between Local and Global Fulfilment

Local vs. Global Fulfilment

Where you base your inventory affects delivery speed, cost, and the markets you can serve. Choosing between local and global fulfilment is a core logistics decision.

Local fulfilment

• Faster delivery to your home market
• Lower, more predictable shipping costs locally
• Simpler customs and returns
• Best when your demand is domestic

Global fulfilment

• Access to international demand
• Potentially lower production costs abroad
• More complexity: duties, customs, and longer timelines
• Best when you target the global buyer base of a marketplace

Many stores blend the two: producing or sourcing where it is cheap, and fulfilling from where orders demand. Match your fulfilment strategy to where your buyers are.